DEVELOPING YOUR SOCIAL MEDIA STRATEGY

Creating an action plan and starting your social media strategy is integral to the effectiveness of your brand on the web. A complete social media strategy considers all factors regarding your business, your branding, and the desired result of your social media campaign. Our social media managers will work with you to determine:

• Who is your target demographic?
• What tone or message would you like to convey to your audience?
• How do you measure conversions?

Once you establish who you are targetting and how you are relating to them, creating quality content can be achieved with our team of social media experts. Conversions can be measured by a phone call, submitting a form, clicking on an ad, and more.

SOCIAL MEDIA AUDITING

Social media auditing starts with the existing channels that you are on. Do those channels work for your industry? Are there any that are missing? Next, we review your channels for consistency in language, branding, and content. Is your Facebook page categorized correctly? Are you verified on pages that you can be verified on? We take care of it all.