Posted by on Mar 14, 2017 in Blog |

SEO and Voice Search on Mobile Devices

With more and more people shopping and looking for information on their mobile devices, SEO has taken a dramatic turn. This year, it’s more important than ever to make a website mobile-friendly so that potential customers can find your site easily and pull it up quickly on their phones. Another thing that needs to be taken into account is the voice search apps on cell phones and how to address them in terms of SEO.

It’s estimated that at least 50 billion searches are performed monthly using mobile apps such as Google Assistant, Siri and Cortana and the numbers are only going to go up every year. These are our virtual assistants and with 20% of the inquiries being made on Google coming from voice searches, it’s important to look at mobile SEO from yet another viewpoint.

SEO for Voice Searches

It’s a brand-new ballgame when you’re considering the comparable keywords for voice searches versus regular keyboard queries. When talking to these virtual assistants people tend to use a more conversational tone and in most cases people are addressing urgent needs. For this reason, it’s important to find out the questions that are being asked by your customers so that you can answer them on your site pages or posts on social media. These answers will use the same keywords provided in the questions. Voice searches also tend to be more targeted to a location, which means that your local search SEO must be spot-on.

SEO for Mobile Devices

Now is the time to make sure that your website or blog is mobile-friendly and ready for all of the changes that will come about due to mobile searches. You need a site that will open quickly and is user-friendly in order to reach the people that are using their mobile devices every day to locate products and services.

There is no doubt that mobile device assistants such as Siri will be able to perform more complicated functions in the near future. Make sure that your website is ready to embrace any and all changes by making it mobile-friendly now. Websites that don’t conform to this new age of mobile searching will end up penalized in their site rankings on Google.

Change is good as long as you keep up with it. Many of your competitors are going to be left in the dust because they won’t be willing to make the necessary changes as they come up. This is your chance to rise above the competition and ride the wave of mobile SEO.

To find out more about mobile-friendly websites and blogs and how important they really are to your business, please contact Qode Media at 416-208-0157 or visit our website at qodemedia.com for more information.