How Much Should Your Company Be Budgeting for SEO?
This is a question that a lot of businesses have and the answer will depend on a lot of different factors. Setting the right budget will help lead you to success faster and it will all come down to your short-term and long-term business goals as well as your current and projected revenue.
Positioning
Take a look at your positioning on the search results pages for the keywords you are targeting. How well is your site doing as compared to your competitors? You’ll need to determine the difficulty of the keywords and how fast you want to see progress being made.
Spam Companies
There are quite a few spam companies that are offering SEO services right now. They offer a number one position for a very small amount of money. There is no way that rising to the top of the Google listings can be done without spending some money. SEO is an investment, after all, and the money that you put into it will pay back time after time. Don’t waste your money on companies that really don’t know what they’re doing. Work with a business with a glowing reputation and even if you have to pay more, you’ll be able to see the results.
Business Goals
When you first talk to an SEO consultant one of the first things he’ll ask you about are your business goals. This will determine the strategy that needs to be put into place in order to reach these goals.
Look for the best plan that you can afford for the next 4 to 12 months. As you start to see your income grow, you can upgrade the plan accordingly. As long as you are working with a reputable company, you will see improvements that will increase your bottom dollar.
Qode Media has been offering state-of-the-art SEO services to businesses across North America, and here to help you. When you are looking for a highly qualified SEO company to work with, please give us a call at or contact us through our website at www.qodemedia.com.
Qode Media Editorial Team