3 Top Key Performance Indicators for Tracking

You’ve taken a lot of time to set up an amazing website with fresh, unique content on it and have used the latest marketing and advertising techniques to draw in customers. Once this has been accomplished, it’s time to start tracking the major KPIs to actually see how well you are doing. Since there are […]

Small Business Marketing Tips for Christmas

If you are running a small business, you may be counting on the income at this time of the year to get into profit. Preparing for the holiday season includes much more than hiring new staff and accumulating more stock! Here are some tips you can use to improve your holiday marketing in order to […]

What Is a Key Performance Indicator (KPI)?

A KPI is a key performance indicator that lets you know how your business is doing according to your business objectives. These KPIs can be used at different levels throughout an organization to measure the progress in reaching targets. A KPI can be used to evaluate the overall performance of the company or be used […]

IOS Users Are Spending More for Apps

Recent studies have shown that iPhone owners are willing to dig deep down into their pockets and purchase more apps on average than android phone users. When you consider that people buying Apple phones are willing and able at the outset to pay more for their initial purchases, this makes a lot of sense. IOS […]

Is Your Website Design Helping Your SEO?

The design of your site can make or break your SEO efforts and it can help it rank for the necessary keywords. For this reason, companies offering both SEO and website design services are preferable to agencies that only specialize in one or the other. There is a direct link between the two, and the […]

Local SEO Content Creation – What It Can Mean for Your Business

If you’re currently running a small business and have been trying to compete on a national level with your competitors, you may have run into some obstacles. Many of the businesses in your field that are targeting their SEO efforts on a national basis are big and have access to more financial resources for their […]

When Is It Too Late to Begin SEO?

If you haven’t started to use search engine optimization for your website, you don’t need to fear. It’s not too late to get started. Even when you see your competitors sitting at the top of the listings and you know that people looking for a company in your industry are finding them and giving them […]

How to Find the Best Website Designer

When it’s time to put together a website for your company or time to update a site, you’ll need to find the best designer available. All websites are not created equally and if you deal with a designer that does not know the ins and outs of SEO, you’ll be wasting your money. A site […]

SEO and Blogging Form the Perfect Relationship

A large part of your marketing strategy should involve building engagement with your visitors. While you’ll definitely want to be ranking high on the search engines, it’s just as important to have your site able to convert sales once visitors land on it. Blogging gives you the opportunity to build your reputation and brand while […]

How to Interpret Your SEO Data

SEO begins with the acquisition of data to figure out exactly how your company is doing and how to make it do better. While you are amassing this data, you also need to know how to interpret it properly in order to see success. Here are some of the basics involved with analyzing the information […]