How SEO Is Impacted by Social Media
If you’re like most businesses, your social media marketing and your SEO are kept separated and placed into 2 different categories. The activity you maintain on social media, however, can definitely help boost your rankings indirectly. There are some SEO benefits associated with having a strong presence on social media that are too important to […]
3 Top Key Performance Indicators for Tracking
You’ve taken a lot of time to set up an amazing website with fresh, unique content on it and have used the latest marketing and advertising techniques to draw in customers. Once this has been accomplished, it’s time to start tracking the major KPIs to actually see how well you are doing. Since there are […]
Top 3 SEO Strategies
If you’ve been reading a lot about SEO strategies you may have started to become confused. There is a lot of data out there about search engine optimization and sometimes you have to sift through a lot of material before you find something that you can utilize right away. In order to help you out, […]
How to Put Together an SEO Report
It’s important to keep track of everything you are doing if you are in charge of your own SEO. You’ll need to make sure that you are putting together reports regularly and you must also keep in mind that this is a long-term project. It may take some time to see huge gains but you […]
What Are the Responsibilities of an SEO Agency?
Before working with any type of SEO agency you should first find out what responsibilities it will have in terms of your company and its ranking. Some of the tasks that a reliable company will perform and be responsible for include the following: Keywords – The company you are using needs to make sure that […]
How Much Should Your Company Be Budgeting for SEO?
This is a question that a lot of businesses have and the answer will depend on a lot of different factors. Setting the right budget will help lead you to success faster and it will all come down to your short-term and long-term business goals as well as your current and projected revenue. Positioning Take […]
How SEO Is Impacted by Social Media
If you’re like most businesses, your social media marketing and your SEO are kept separated and placed into 2 different categories. The activity you maintain on social media, however, can definitely help boost your rankings indirectly. There are some SEO benefits associated with having a strong presence on social media that are too important to […]
How Important Are Meta-Descriptions for SEO?
Meta-descriptions are a key part of Search Engine Optimization (SEO) and should be given all of the attention they deserve. While most people are focused on providing high-quality content on their websites, it’s important to note that it’s not just the text on the website pages that brings value. Meta-descriptions are features send signals to […]
Small Business Marketing Tips for Christmas
If you are running a small business, you may be counting on the income at this time of the year to get into profit. Preparing for the holiday season includes much more than hiring new staff and accumulating more stock! Here are some tips you can use to improve your holiday marketing in order to […]
What Is a Key Performance Indicator (KPI)?
A KPI is a key performance indicator that lets you know how your business is doing according to your business objectives. These KPIs can be used at different levels throughout an organization to measure the progress in reaching targets. A KPI can be used to evaluate the overall performance of the company or be used […]