How PPC and Great Content Can Complement Each Other
Great content and Pay Per Click (PPC) campaigns go hand-in-hand. Paid media can be helped by great content and paid campaigns can help drive in a lot more traffic to your quality content. When you combine these 2 key ingredients, you’ll definitely end up with an SEO recipe of success. PPC ads can be used […]
Top 3 SEO Strategies
If you’ve been reading a lot about SEO strategies you may have started to become confused. There is a lot of data out there about search engine optimization and sometimes you have to sift through a lot of material before you find something that you can utilize right away. In order to help you out, […]
What Are the Responsibilities of an SEO Agency?
Before working with any type of SEO agency you should first find out what responsibilities it will have in terms of your company and its ranking. Some of the tasks that a reliable company will perform and be responsible for include the following: Keywords – The company you are using needs to make sure that […]
SEO Strategies for Large E-Commerce Sites
SEO Strategies for Large E-Commerce Sites Online e-commerce stores face a number of different factors that are unique in terms of search engine optimization. While there are certainly differences between these e-commerce sites and regular websites in terms of content, structure, and URLs, there is also a different overall strategy that comes into play for […]
Why SEO Rankings Don’t Always Tell the Whole Story
Why SEO Rankings Don’t Always Tell the Whole Story In the past, the success of your site was defined by how high you could make it in the rankings on Google and on other search engines. Today, this just isn’t the case. The SEO ranking really doesn’t tell the whole story when it comes to […]
How to Improve Your ECommerce Magento Store
When you’re creating an ecommerce business one of the best platforms to choose is Magento. This design offers an interface that’s completely user-friendly, a variety of Magento plugins and add-ons, easy installation, and much more. When you’re looking for a 100% shopping package that will compliment your products, Magento offers top-of-the-line features. Qode Media, the […]
The Basics Of Mobile SEO & Google’s Mobile-Friendly Update
On April 21, 2015, Google rolled out its Mobile Update AKA “Mobilegeddon“, making two important changes to its search algorithm. 1. More mobile-friendly websites in the search results On April 21, 2015, mobile-friendliness became a ranking signal, affecting mobile searches worldwide and in all languages to help users find relevant and high quality search results […]
Getting Found With SEO
Search engines like Google have two major functions: 1. Crawling and indexing 2. Providing search users with a ranked list of the best results possible as they search After all, the web is made up of over 60 trillion individual pages. For a typical query, there are thousands, if not millions, of webpages with relevant […]
Organic Search vs. Google Ads
When you type something in Google’s search box, two kinds of search results are delivered. 1. Organic results These are “natural” results that are pulled from Google’s index based on a series of complex algorithms. They are sites that appear in the SERPs because they are best placed to answer the query. 2. Paid results […]
Qode Media Announces Certification in Google Ads
Toronto, Canada, December 5, 2012 – Qode Media, a Toronto based SEO services company has expanded its already vast repertoire of experience and expertise, receiving certification in Google Ads. Qode Media provides leading edge SEO services to companies wishing to improve their search engine ranking, leading to increased traffic to their website. The superior quality […]